Wednesday, April 6, 2011

Valentino, the Italian genius

Valentino is one of the greatest geniuses of all time needle. We tell you how he got to the top. Italian couture began to emerge after World War II and the epicenter was in Rome, a city which at that time boasted a cosmopolitan and trendy atmosphere. Ferragamo shoes and Gucci bags, soon became synonymous with Italian elegance and luxury.

In the 50's and 60's, designers such as Emilio Pucci, precursor of Capri pants, or Missoni Krizia, dazzled with their proposals and a young Valentinoenamoró with sophisticated style and luxurious, although at the beginning focused on American customers. Valentino was formed in Paris and began making his first steps with the needle in the ateliers of top designers like Jean Dess and Guy Laroche.

It was in 1959 when he opened his first workshop in the Via Condotti Rome and in 1962, won his first collection in the Palazzo Pitti in Florence. Since then, he established himself as one of the most talented and respected fashion designers of the moment. Of all his many exploits in the fashion world, is the creation of the wedding dress when Jackie Kennedy married Aristotle Onassis, but to have dressed celebrities and queens, including Elizabeth Taylor, Empress Farah Diba, Sophia Loren , Ava Gardner ...

He has won numerous awards throughout his life - Grand Officer of the Order of Merit, the title of Knight Grand Cross, the Legion of Honor or "Golden Needle" award in Spain - but without doubt, all great contributions to the world of fashion, perhaps the most've checked your "Valentino red", which originates in Spain.

In the words of its creator: "One night I went to the Lyceum Theatre that I realized all the ladies were dressed in black and I saw a woman who was dressed in a red box. Since then, there is another bold color to wear that red represents the passion. " Throughout his career Valentino 'red' has always been original, indelible mark and hallmark.

In 2004, the great creator decided to retire on the grounds that it was the best time to say goodbye. After much thought, took the creative director Alessandra Facchinetti House who is considered worthy successor to the Italian throne, but with little success, the duo took what they gave it five collections ....

Valentino himself sentenced in the statement of prey, "Facchinetti failed to capitalize on large signature file containing thousands of dresses that can take inspiration to create a Valentino product line with the times." Not until October 2008 when new vigor through the creative reins of the empire at the hands of Maria Grazia Chiuri and Pier Paolo Piccioli, trained at the Istituto Europeo di Design in Rome, Valentino and faithful partners.

Began in the Group in 1999 to design the line of fittings and accessories and knew very well to capture not only the luxurious elegance of the designer, but his whole heritage. Its collections, both Couture and Prêt-à-Porter, enjoyed good reviews by the public and the press and have kept the original master label Valentino with avant-garde vision.

To document ... Valentino documentary. The Last Emperor, Giancarlo Giammenti. Valentino, Taschen Publishing

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